The Maverick was a nameplate used by Ford Motor Company for their compact car made from 1970 through 1977 for the North American model years. It was manufactured and assembled in the US, Venezuela, Canada and Mexico along with in Brazil from 1973-1979 specifically for that market.
Over 579,000 Mavericks were made in 1970 which was almost as many as the iconic Mustang’s first year of 619K. In addition it was better selling than the 1970 model year Mustang which only sold 200K that year.
Brief History Review
The Maverick was originally designed to compete with other compact imports such as the VW Beetle and other Japanese contemporaries. The name was derived from the word for unbranded range animals with the emblem featuring a long horned cow head.
The Maverick design was based on the earlier Falcon that was phased out due to the Mustang’s popularity. The Maverick would become Ford’s compact car entry although larger than other competitors, Ford would later replace it with the Pinto for that category.
Design, Trims & Options
Although a compact car the Maverick features a muscle car look and feel. With a long hood and fastback roof it more resembled the Mustang than what many considered a compact should look like.
The base model was marketed at only $1,995 which back up the Ford Motor Company message of a simple and inexpensive car. The idea was easy manufacturing and low cast maintenance; a win-win for Ford and the consumer.
It was initially only made available as a 2-door sedan however a 4-door was quickly added for model year 1971 along with a vinyl roof option. The basic differences with the four door was more rear room and a longer wheelbase. All Mavericks were equipped with the Ford C4 automatic transmission with 4 engine options as follows.
- 170 cu in (2.8 L) Thriftpower Six I6
- 200 cu in (3.3 L) Thriftpower Six I6
- 250 cu in (4.1 L) Thriftpower Six I6
- 302 cu in (5.0L) V8
It should be noted that the 250 cu in V6 was added mid-year 1970 with the V8 offered in 1971.
The most popular and iconic Maverick is the muscle car themed Grabber which was introduced in mid-1970 and offered through 1975. The Grabber trim featured special graphics including a unique spoiler. The 1971 and 1972 versions also came with a special duel dome hood which is highly sought after as an aftermarket part today.
Other trims, packages and options are as follows
- Sprint Package – 1972 Olympics Themed
- Luxury Décor Option (LDO) – Made in 1972 to rival high end European sedans featuring luxury interior amenities, woad-grained paneling, radial tires and a vinyl roof.
It should also be noted that a mechanical clone of the Ford Maverick was made by Mercury as the Comet. Many of the parts are interchangeable with notable differences for the Comet being the grille, taillights and hood.
Ford Maverick Specifications (1970 – 1977)
- Body Styles: 2-door sedan & 4 dr sedan
- Layout: Front Engine Rear Wheel Drive
- Trims: Grabber, Sprint, Luxury Decor Option
- Engines: (See Above)
- Transmission: Ford C4 Auto
- Curb Weight: 2,909 lb (2-Door) / 3,011 lb (sedan)
- Wheelbase: 103 in (2-Door) / 109.9 in (4-Door)
- Length: 187 in (2-Door) / 193.9 in (4-Door)
- Width: 70.5 in
- Height: 53.5 in (2-Door) / 53.4 in (4-Door)